Rising promotion costs and shrinking profit margins are the result of ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.

Related MCQs

• Promotion mix includes Sales Promotion, Personal Selling, Advertising and
• Method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called
• Rising profits is a feature of ……….stage of PLC.
•   is any paid form of non personal persuasion and promotion of ideas,goods and services
• In which stage of the product life cycle is advertising and promotion aimed at retaining existing customers and persuading customers to switch from competitor products?
• The _______________________ is the specific mix of advertising, personal selling, sales promotion, public relations, and direct marketing tools that the company uses to pursue its advertising and marketing objectives.
• The group of elements price, product, promotion and place constitute
• The promotion tools such as sweepstakes, event sponsorship, samples and coupons are classified in category of:
• In ________ marketing, the seller engages in the mass production, mass distribution, and mass promotion of one product for all buyers.
• Systematic blend of personal selling, sales promotion, advertising and public relations to communicate customer value is called