Services marketing become difficult because of

Related MCQs

• Fixing the right price for services offered is difficult because of ……………..
• A triangle of Company, Customers, Employees, Internal Marketing, External Marketing communications and Interactive marketing is known as…………..
• The centralized mass production of services is difficult due to
• The extended marketing mix for services includes: People, Processes and _________
• Services are typically produced and consumed simultaneously. This is an example of the ________characteristic of services.
• Services can not be stored. This describes the ___________characteristic of services. a.
• Marketing problems caused by inseparability include all of the following except for
• Solutions used to minimize the marketing problems attributed to heterogeneity include
• The demand strategy in which service providers utilize their downtime by marketing to different segments with different demand patterns is associated with which of the following?
• Focusing the firms marketing efforts toward the existing customer base is called