The ‘heart and soul’ of an Ad. Agency is

Related MCQs

• Which of the following is usually NOT an area of responsibility for people who work in an advertising agency?
• The research which enables an ad agency to better understand how consumers use a product or service is, _________
• Which of the following is usually NOT an area of responsibility for people who work in an advertising agency?
• The research which enables an ad agency to better understand how consumers use a product or service is, _________
• What is the name of the first ad agency established in India?
• Advertising that is usually restricted in size and format and arranged in a group based on the mature of product or service advertised is generally referred to as
• Advertising that is usually restricted in size and format and arranged in a group based on the mature of product or service advertised is generally referred to as
• ______research is used after the advertising has run and seeks to determine how well consumers remember the advertising message and how persuasive it was.
• According to Maslows Hierarchy of Needs theory, the need for fulfilment, for realizing one’s own potential, and for fully using one’s talents and capabilities are examples of _______ needs.
• Advertising that is set in small type and arranged according to categories or interests