The total delivery of a media schedule during a specified time period is called,

Related MCQs

• ___________ is a specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time.
• A specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time
• ___________ is a specific coordinated advertising effort on behalf of a particular product or service that extends for a specified period of time.
• ________ define the task that advertising must do with a specific target audience during a specific period of time.
• The process of reserving time or time periods with a station or network; checking on available advertising time.
• The process of reserving time or time periods with a station or network; checking on available advertising time.
• The individuals in the print media audience who purchase or subscribe to the publication are called;
• The total number of a target group from which researchers take samples is called,
• Which of the following is not an advantage of the use of outdoor media forms?
• The selection of appropriate media is based upon which of the following factors?