1. |
Color produced by light falling onto a surface, as compared to subtractive color. |
A. | additive color |
B. | primary color |
C. | none of these |
Answer» A. additive color |
2. |
ISO paper size 210 x 297mm used for Letterhead is called? |
A. | legal |
B. | a4 paper |
C. | letter |
Answer» B. a4 paper |
3. |
Printing that extends to the edge of a sheet or page after trimming is called? |
A. | margin |
B. | bleed |
C. | none of these |
Answer» B. bleed |
4. |
The main text of work not including the headlines. |
A. | leading |
B. | banner |
C. | body |
Answer» C. body |
5. |
The decorative design or rule surrounding matter on a page. |
A. | border |
B. | fold |
C. | gutter |
Answer» A. border |
6. |
A dot or similar marking used to emphasize text. |
A. | alphabet |
B. | bullet |
C. | icon |
Answer» B. bullet |
7. |
In typography, the assembly of typographic elements, such as words and paragraphs, into pages ready for printing. |
A. | body |
B. | article |
C. | composition |
Answer» C. composition |
8. |
In graphic design, the arrangement of type, graphics and other elements on the page. |
A. | body |
B. | article |
C. | composition |
Answer» C. composition |
9. |
Type or art that continues from one page of a book or magazine across the gutter to the opposite page. |
A. | crossover or bridge, gutter bleed and gutter jump. |
B. | bleed |
C. | baseline |
Answer» A. crossover or bridge, gutter bleed and gutter jump. |
10. |
With printed matter, markings indicating where a fold is to occur, usually located at the top edges. |
A. | gutter |
B. | margin |
C. | fold marks |
Answer» C. fold marks |
11. |
The actual page number in a publication. |
A. | folio |
B. | rule |
C. | proof |
Answer» A. folio |
12. |
Arrangement of type and visual elements along with specifications for paper, ink colors and printing processes that, when combined, convey a visual message. |
A. | layout |
B. | proof |
C. | graphic design |
Answer» C. graphic design |
13. |
The unit of measurement for paper weight |
A. | none of these |
B. | gsm(grams per square meter). |
C. | ksm |
Answer» B. gsm(grams per square meter). |
14. |
In the book arena, the inside margins toward the back or the binding edges. |
A. | spoilage |
B. | gutter |
C. | bleed |
Answer» B. gutter |
15. |
A number assigned to a published work and usually found either on the title page or the back of the title page. Considered an International Standard Book Number. |
A. | isbn |
B. | iso |
C. | pin |
Answer» A. isbn |
16. |
Amount of space between lines of type. |
A. | byline |
B. | deck |
C. | leading |
Answer» C. leading |
17. |
One sheet of paper in a publication. |
A. | legal |
B. | fold |
C. | leaf |
Answer» C. leaf |
18. |
Photo whose most important details appear in the shadows. |
A. | low key photo |
B. | high key photo |
C. | desaturated photo |
Answer» A. low key photo |
19. |
Imprinted space around the edge of the printed material. |
A. | proof |
B. | deck |
C. | margin |
Answer» C. margin |
20. |
An author's original form of work (hand written, typed or on disk) submitted for publication. |
A. | layout |
B. | manuscript (ms) |
C. | blueprint |
Answer» B. manuscript (ms) |
21. |
One side of a leaf in a publication. |
A. | icon |
B. | gutter |
C. | page |
Answer» C. page |
22. |
Total number of pages that a publication has. |
A. | index |
B. | leafs |
C. | page count or extent. |
Answer» C. page count or extent. |
23. |
Proof of type and graphics as they will look on the finished page complete with elements such as headings, rules and folios. |
A. | page proof |
B. | spoilage |
C. | manuscript |
Answer» A. page proof |
24. |
Standard symbols and abbreviations used to mark up manuscripts and proofs. |
A. | icons |
B. | thumbnails |
C. | proof reader marks or correction marks. |
Answer» C. proof reader marks or correction marks. |
25. |
Line used as a graphic element to separate or organize copy. |
A. | rule |
B. | slice |
C. | column |
Answer» A. rule |