McqMate
1. |
The Shannon and Weaver model of communication is |
A. | modular |
B. | circular |
C. | linear |
D. | non linear |
Answer» C. linear |
2. |
Which of the following is not a part of seven C's of communication? |
A. | channel |
B. | content |
C. | curiosity |
D. | clarity |
Answer» C. curiosity |
3. |
Cinema is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | print medium |
Answer» B. audiovisual medium |
4. |
Dyadic communication is the transfer of messages from a person |
A. | to another person and vice versa |
B. | to a group of persons |
C. | to a mass audience |
D. | none of these |
Answer» A. to another person and vice versa |
5. |
The MMU is a/an |
A. | visual medium |
B. | audiovisual medium |
C. | audio medium |
D. | none of these |
Answer» B. audiovisual medium |
6. |
A group discussion is a form of |
A. | dyadic communication |
B. | group communication |
C. | mass communication |
D. | none of these |
Answer» B. group communication |
7. |
The word communication is derived from |
A. | french |
B. | german |
C. | latin |
D. | persian |
Answer» C. latin |
8. |
Sadharanikaran is a equivalent to the original concept of |
A. | commonality |
B. | communion |
C. | communism |
D. | communication |
Answer» D. communication |
9. |
The Indian Institute of Mass Communication was established in |
A. | 1955 |
B. | 1964 |
C. | 1965 |
D. | 1946 |
Answer» C. 1965 |
10. |
Communication involves active interaction with our environments |
A. | physically |
B. | biologically |
C. | socially |
D. | all the above |
Answer» D. all the above |
11. |
The evolution of symbolic communication is called |
A. | information |
B. | language |
C. | gesture |
D. | none of these |
Answer» B. language |
12. |
The right to information has been declared a fundamental right by UN in |
A. | may 1997 |
B. | april 1998 |
C. | may 1998 |
D. | april 1997 |
Answer» A. may 1997 |
13. |
Who defines communication as process which increases commonality –but also equires elements of commonality for it to occur at all. |
A. | aristotle |
B. | shannon |
C. | denis mcquaill |
D. | wilbur schramm |
Answer» C. denis mcquaill |
14. |
_____________ is individual reflection ,contemplation and meditation. |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication. |
Answer» A. intrapersonal communication |
15. |
Interpersonal communication is direct face-to-face communication between |
A. | mass |
B. | two persons |
C. | group of persons |
D. | oneself |
Answer» B. two persons |
16. |
Rhetorics is a term related with |
A. | plato |
B. | aristotle |
C. | denis mcquaill |
D. | marshal mcluhan |
Answer» B. aristotle |
17. |
Rhetoric is made up of ------------------ elements |
A. | one |
B. | two |
C. | three |
D. | four |
Answer» C. three |
18. |
According to Aristotle rhetoric is made up of |
A. | the speaker |
B. | the speech |
C. | the listener |
D. | all the above |
Answer» D. all the above |
19. |
Which of the following is an example of hot mediaum as envisaged by Marshal McLuhan. |
A. | cartoon |
B. | telephone |
C. | radio |
D. | tv |
Answer» B. telephone |
20. |
A mass medium is essentially a working group organized around some device for circulating the same message at about the same time to large number of people is a definition given by |
A. | george gerbner |
B. | wilbur schramm |
C. | marshal mcluhan |
D. | harold lasswell |
Answer» B. wilbur schramm |
21. |
Receiver in Shannon and Weaver model of communication is |
A. | person who receives message |
B. | a component of telephone |
C. | person who sends feed back |
D. | the telephone exchange that retransmits message |
Answer» B. a component of telephone |
22. |
The mathematical model of communication was put forwarded by |
A. | shannon and weaver |
B. | osgood and schramm |
C. | lasswell |
D. | aristotle |
Answer» A. shannon and weaver |
23. |
The Circular model of communication was put forwaded by |
A. | james carey |
B. | harold d.lasswell |
C. | shannon and weaver |
D. | osgood and schramm |
Answer» D. osgood and schramm |
24. |
Massline communication is a term related with |
A. | gandhiji |
B. | mao zedong |
C. | nehru |
D. | churchill |
Answer» B. mao zedong |
25. |
Communication is the transmission of information, ideas, emotions, skill etc by use of symbols, words, figures, graph etc. This definition was given by |
A. | osgood |
B. | berelson &steiner |
C. | harold lasswell |
D. | wilbur schramm |
Answer» B. berelson &steiner |
26. |
The primary goal of communication is influencing through persuasion according to |
A. | asian communication theories |
B. | european communication theories |
C. | indian communication theories |
D. | all the above |
Answer» A. asian communication theories |
27. |
The ritual model of communication was promoted by |
A. | marshall mcluhan |
B. | james carey |
C. | osgood |
D. | wilbur schramm |
Answer» B. james carey |
28. |
Any obstacles or difficulties that come in the way of communication is |
A. | element |
B. | barriers |
C. | message |
D. | receiver |
Answer» B. barriers |
29. |
Self image is a |
A. | physical barrier |
B. | mechanical barrier |
C. | psychological barrier |
D. | linguistic barrier |
Answer» C. psychological barrier |
30. |
In group communication a whisling microphone is a |
A. | physical barrier |
B. | mechanical barrier |
C. | psychological barrier |
D. | noise barrier |
Answer» B. mechanical barrier |
31. |
The invention of printing is an extension of eye according to. |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | denis mcquaill |
Answer» B. marshal mcluhan |
32. |
Global Village is a term used by |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | aristotle |
Answer» B. marshal mcluhan |
33. |
Science of meanings is termed as |
A. | simiotics |
B. | semantics |
C. | signs |
D. | symbola |
Answer» B. semantics |
34. |
Pyramidal distribution System of Communication was done by |
A. | wilbur schramm |
B. | marshal mcluhan |
C. | harold d lasswell |
D. | denis mc quail |
Answer» D. denis mc quail |
35. |
The concept of channel noise and semantic noise is related with |
A. | denis mc quail |
B. | shannon and weaver |
C. | westley-mclean |
D. | smcr model |
Answer» B. shannon and weaver |
36. |
Mass society theory is also known as |
A. | hypodermic theory |
B. | magicbullet theory |
C. | grand theory |
D. | two-step theory |
Answer» C. grand theory |
37. |
The Magic bullet theory is also called as |
A. | grand theory |
B. | mass society theory |
C. | hypodermic needle theory |
D. | none of these |
Answer» C. hypodermic needle theory |
38. |
The two step flow theory was put forwarded by |
A. | daniel lerner |
B. | de-fleur |
C. | paul lazar field |
D. | osgood and schramm |
Answer» C. paul lazar field |
39. |
The attitude change theory was a contribution of |
A. | carl howland |
B. | lumsdaine |
C. | sheffeild |
D. | all the above |
Answer» D. all the above |
40. |
The book The Effects of Mass Communication was written by |
A. | carl howland |
B. | joseph klapper |
C. | maxwell mc comb |
D. | donald shaw |
Answer» B. joseph klapper |
41. |
Reinforcement theory was put forwarded by |
A. | carl howland |
B. | joseph klapper |
C. | maxwell mc comb |
D. | donald shaw |
Answer» B. joseph klapper |
42. |
The Dependency theory was proposed by |
A. | joseph klapper |
B. | maxwell mc comb |
C. | defer & ballrockeach |
D. | donald shaw |
Answer» C. defer & ballrockeach |
43. |
The Agenda Setting theory was proposed by |
A. | joseph klapper |
B. | maxwell mc comb & donald shaw |
C. | defer &ballrockeach |
D. | carl howland |
Answer» B. maxwell mc comb & donald shaw |
44. |
James Carvey, Peter Berger &Thomas Luckman were the chief propounders of |
A. | cultural theory |
B. | cultivation analysis |
C. | theory of social construction of reality |
D. | social learning theory |
Answer» C. theory of social construction of reality |
45. |
The theory based on neo Marxist theory is |
A. | the british cultural theory |
B. | the critical cultural theory |
C. | social learning theory |
D. | the cultural theory |
Answer» B. the critical cultural theory |
46. |
The Author of A Theory of Cognitive Dissonance |
A. | pery tannenbaum |
B. | roland barthes |
C. | charles osgood |
D. | l.a. festinger |
Answer» D. l.a. festinger |
47. |
An interview is a type of |
A. | dyadic communication |
B. | multidiadic communication |
C. | mass communication |
D. | group communication |
Answer» A. dyadic communication |
48. |
Spiral of Silence model was put forwarded by |
A. | george gerbner |
B. | elisabeth n. newman |
C. | harold lasswell |
D. | david.k.berlo |
Answer» B. elisabeth n. newman |
49. |
The Middle Range Theory of Communication was advocated by |
A. | john fiske |
B. | robert merton |
C. | karl marx |
D. | m.s.archer |
Answer» B. robert merton |
50. |
The Soviet Media Theory had its roots in |
A. | italian fascist philosophy |
B. | free enterprise approach of the west |
C. | german ideology |
D. | japanese imperial edicts |
Answer» A. italian fascist philosophy |
51. |
The area related to Noam Chomsky |
A. | public relation |
B. | advertising |
C. | radio |
D. | media criticism |
Answer» D. media criticism |
52. |
The knowledge –gap hypothesis was developed by |
A. | g.a.donohue |
B. | john paulik |
C. | wilbur schramm |
D. | david weaver |
Answer» A. g.a.donohue |
53. |
What is Syntactics |
A. | the study of the language in use |
B. | the study of relationship among words |
C. | the study of human interactions |
D. | the relationship between words and sentences |
Answer» B. the study of relationship among words |
54. |
The primary function of interpersonal communication is |
A. | reasoning |
B. | relationship building |
C. | to inform |
D. | to provide relaxation |
Answer» B. relationship building |
55. |
Feedback is considered as |
A. | conviction |
B. | motor action |
C. | description cycle |
D. | multilaterality |
Answer» B. motor action |
56. |
The SMCR model of communication was devised by |
A. | shannon &weaver |
B. | david berlo |
C. | wilbur schramm |
D. | westley &mclean |
Answer» B. david berlo |
57. |
The Author of the book Communication Networks. |
A. | daniel belt |
B. | manuel castle |
C. | e.m.rogers & d.l.kincaid |
D. | andre gunder frank |
Answer» C. e.m.rogers & d.l.kincaid |
58. |
According to Wilbur Schramm which one of the following is a value free asset |
A. | culture |
B. | religion |
C. | technology |
D. | all the above |
Answer» A. culture |
59. |
According to Global Village concept of Marshall MacLuhan |
A. | electronic media can help the masses unite to effect change |
B. | maintain person to person relations |
C. | most of new technologies make people scattered |
D. | the electronic technologies would not be able to enlighten the masses |
Answer» A. electronic media can help the masses unite to effect change |
60. |
The process of mass communication is not |
A. | asymmetrical |
B. | personal |
C. | anonymous |
D. | effected on a large scale |
Answer» B. personal |
61. |
Which of the communication has more emotional appeal |
A. | intrapersonal |
B. | interpersonal |
C. | group |
D. | mass |
Answer» B. interpersonal |
62. |
Communication needs a |
A. | sender |
B. | receiver |
C. | channel |
D. | all the above |
Answer» D. all the above |
63. |
Communication helps in |
A. | persuaution |
B. | entertainment |
C. | integration |
D. | all the above |
Answer» D. all the above |
64. |
Which Model refers to Gatekeeper concept. |
A. | theadore newcomb\s |
B. | shannon &weaver\s |
C. | bruce westleys &mc leans |
D. | george gerbner |
Answer» C. bruce westleys &mc leans |
65. |
Speaker-Speech-Audience are the elements of whose model of communication |
A. | claude shannon |
B. | aristotle |
C. | harold lasswell |
D. | wilbur schramm |
Answer» B. aristotle |
66. |
Who introduced the concept of Noise in Communication. |
A. | wilbur shramm |
B. | george gerbner |
C. | charles osgood |
D. | claude shannon &warren weaver |
Answer» D. claude shannon &warren weaver |
67. |
Which theory is derived from the studies of Saussure and Pierce |
A. | mass society theory |
B. | hegemony theory |
C. | culture of semeotic theory |
D. | political economic media theory |
Answer» C. culture of semeotic theory |
68. |
Mass Media are primarily moulders of society as well as reflectors of it according to |
A. | dennis mc quail |
B. | harold lasswell |
C. | wilbur schramm |
D. | george gerbner |
Answer» A. dennis mc quail |
69. |
Which of the following is noise factor? |
A. | perceptual variation |
B. | external elements that hinders the process of communication |
C. | five senses |
D. | all the above |
Answer» B. external elements that hinders the process of communication |
70. |
The dependency theory was proposed by |
A. | defer |
B. | klapper |
C. | ball rockeach |
D. | defer& ball rockeach |
Answer» D. defer& ball rockeach |
71. |
The Author of the book The Dynamics of Mass Communication |
A. | joseph a. devito |
B. | joseph r.dominic |
C. | denis mc quail |
D. | melvin l. deflour |
Answer» B. joseph r.dominic |
72. |
The Book written by Melvin L.Deflour |
A. | communication models |
B. | fundamentals of himan communication |
C. | communication and social change |
D. | communication studies |
Answer» C. communication and social change |
73. |
Author of the book India's Communication Revolution. a)Dr.J.V.Vilanilam b)Keval.J.Kumar c)Rogers&Singhal d)Y.K.D'souza 74. Who developed the first paper for the mankind |
A. | the sumerians |
B. | the aryans |
C. | the mayans |
D. | the chinese |
Answer» C. the mayans |
74. |
Who invented TV? |
A. | alaxandar graham bell |
B. | john logie baird |
C. | francis jenkin |
D. | chaster carlson |
Answer» B. john logie baird |
75. |
Who differentiated hot and cold medium |
A. | wilbur schramm |
B. | harold lasswell |
C. | marshall mc luhan |
D. | raymond williams. |
Answer» C. marshall mc luhan |
76. |
Marshall Mc Luhan considered -----------------as an extension of eye |
A. | invention of tv |
B. | invention of printing |
C. | invention of cinema |
D. | invention of radio |
Answer» B. invention of printing |
77. |
Joseph Klapper proposed Reinforcement theory in |
A. | 1955 |
B. | 1960 |
C. | 1965 |
D. | 1970 |
Answer» B. 1960 |
78. |
On the basis of number of participants we can classify communication into---------- a)four types b)five c)seven d)Six 80. The barriers which arise due to technological malfunctions is |
A. | semantic barriers |
B. | technical barriers |
C. | personal barries |
D. | physical barriers |
Answer» A. semantic barriers |
79. |
------------------------------ is at the base of the human element in all models of communication |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» A. intrapersonal communication |
80. |
According to the Pyramidal distribution of Mc Quail -------------is at the apex of Pyramid |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» C. mass communication |
81. |
In a communication process sender is also known as |
A. | receiver |
B. | encoder |
C. | channel |
D. | decoder |
Answer» B. encoder |
82. |
In a communication process Receiver is also known as |
A. | sender |
B. | encoder |
C. | channel |
D. | decoder |
Answer» D. decoder |
83. |
“The Media do not do things to people rather people do things with media" relate with |
A. | the cultural theory |
B. | uses and gratification theory |
C. | symbolic interaction theory |
D. | cultivation theory |
Answer» B. uses and gratification theory |
84. |
Communication is the transfer or conveying of meaning. This definition was given by |
A. | claude shannon |
B. | oxford dictionary |
C. | charles osgood |
D. | wilbur schramm |
Answer» B. oxford dictionary |
85. |
Kinesics is the science of |
A. | printing |
B. | language |
C. | writing |
D. | body language |
Answer» D. body language |
86. |
The Egyptian system of picture writing is known as |
A. | pictography |
B. | cuneiform |
C. | hieroglyph |
D. | script |
Answer» C. hieroglyph |
87. |
Alphabetical writing was developed by |
A. | chinese |
B. | greeks |
C. | romans |
D. | persians |
Answer» C. romans |
88. |
The writing style developed by Sumerians is |
A. | pictography |
B. | cuneiform |
C. | hieroglyph |
D. | script |
Answer» B. cuneiform |
89. |
_______________ added five vowels to the alphabets |
A. | sumerians |
B. | greeks |
C. | romans |
D. | persian |
Answer» C. romans |
90. |
____________________ developed the capital and small letters |
A. | sumerians |
B. | greeks |
C. | romans |
D. | persian |
Answer» C. romans |
91. |
__________________ developed a kind of paper from papyrus plant |
A. | chinese |
B. | greeks |
C. | romans |
D. | persians |
Answer» A. chinese |
92. |
The development of printing technology was in |
A. | 15th century |
B. | 16th century |
C. | 17th century |
D. | 18th century |
Answer» A. 15th century |
93. |
Movable types and mechanical printing press were invented by |
A. | herman gundert |
B. | benchamin bailey |
C. | johan guttenberg |
D. | none of these |
Answer» C. johan guttenberg |
94. |
The first book printed by Johan Guttenberg was on |
A. | novel |
B. | poetry |
C. | religions |
D. | culture |
Answer» C. religions |
95. |
Telegraphy was invented in |
A. | 19th century |
B. | 16th century |
C. | 17th century |
D. | 18th century |
Answer» A. 19th century |
96. |
The twentieth century began with the invention of |
A. | photography |
B. | printing |
C. | cinema |
D. | radio |
Answer» C. cinema |
97. |
Radio broadcasting began in |
A. | 1910 |
B. | 1915 |
C. | 1920 |
D. | 1925 |
Answer» C. 1920 |
98. |
TV telecasting began in |
A. | 1925 |
B. | 1930 |
C. | 1935 |
D. | 1940 |
Answer» D. 1940 |
99. |
_______________ has turned the world into a global village |
A. | radio |
B. | cinema |
C. | tv |
D. | internet |
Answer» D. internet |
100. |
_________________ occurs when an individual sends and receives messages internally |
A. | intrapersonal communication |
B. | interpersonal communication |
C. | mass communication |
D. | group communication |
Answer» A. intrapersonal communication |
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