Q.

What is sales promotion?

A. Face-To-Face interaction with one or more buyers for the purpose of making presentations, answering questions and taking orders.
B. It is a variety of short-term incentives to encourage trial or purchase of a product or service.
C. any paid form of non-personal promotion of products or services by an identified sponsor.
D. A variety of programs directed toward improving the relationship between the organisation and the public.
Answer» B. It is a variety of short-term incentives to encourage trial or purchase of a product or service.
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Advertising in Contemporary Society

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Bishnu Lal Rattan
2 months ago

What are some examples of sales promotion techniques that could be used to encourage customers to try a new product?
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