McqMate
These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Bachelor of Business Administration (BBA) .
Chapters
| 51. |
To introduce the new products to world of consumers is the main goal of |
| A. | Entertainment |
| B. | Advertising |
| C. | Boost the sales |
| D. | Online marketing |
| Answer» B. Advertising | |
| 52. |
Advertisement through radio was very popular till the middle of last century because of _______________. |
| A. | Its effectiveness |
| B. | More popular than newspaper |
| C. | Mass reach |
| D. | Cost of advertisement |
| Answer» C. Mass reach | |
| 53. |
Advertising creates employment as it increases the volume of sales and___________ |
| A. | Production |
| B. | Marketing |
| C. | Promotion |
| D. | Personal selling |
| Answer» A. Production | |
| 54. |
Lower costs, greater global advertising coordination consistent worldwide image are the ______________________ of international marketing decision. |
| A. | Standardization drawbacks |
| B. | Advertisement regulations |
| C. | Standardization benefits |
| D. | Typical responses |
| Answer» C. Standardization benefits | |
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