McqMate
Q. |
A 'market driven' firm will typically: |
A. | Develop new products and then find someone to sell them to |
B. | Define the target market and produce products that will satisfy those customers' needs |
C. | Operate in a product-oriented fashion |
D. | Suffer from market-myopia |
Answer» B. Define the target market and produce products that will satisfy those customers' needs |
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