Charging very low price at the introductory stage of a new product and raising prices gradually.

Related MCQs

• Which among is a suitable pricing strategy of Charging different prices to different customer groups?
• Companies adding lower prices products to a product line to add sales to the line and attract a broader market. What kind of product mix modification is this?
• “fixing very low price to stimulate the growth of the market”. Give the name of pricing strategy.
• New product development stage involves :
• The type of advertisement used when product enters in to growth stage of product life cycle is known as
• In which stage of product life cycle , losses are incurred because of heavy development and promotional cost.
• All companies charge the same price and smaller players follow the price set by the market players. Which is this method?
• The group of elements price ,product ,promotion and place constitute :
• What refers to the setting of a high price when a product is first introduced?
• Which type of advertisement is used at the time of introducing a new product?