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McqMate
1. |
Which social network is considered the most popular for business to business marketing? |
A. | |
B. | Orkut |
C. | Ryze |
D. | |
Answer» D. LinkedIn |
2. |
What is unique about digital media marketing? |
A. | Can combine all form of communication |
B. | Generates contacts quickly |
C. | Interactive communication |
D. | All of the above |
Answer» D. All of the above |
3. |
Which of the following is the method through which advertisers attempt to drive traffic to |
A. | MPC |
B. | Banner |
C. | CDC |
D. | SEO |
Answer» D. SEO |
4. |
Which of the following is not a standard in online advertising? |
A. | Referral Links |
B. | Dynamic Banner |
C. | Signal |
D. | Banner |
Answer» C. Signal |
5. |
Where is the digital marketing commonly takes place ? |
A. | Social Media |
B. | Traditional Media |
C. | Print Media |
D. | None |
Answer» A. Social Media |
6. |
What is the full form of SEO ? |
A. | Search Ethics Optimzation |
B. | Search Engine Optimzation |
C. | Search Equity Optimzation |
D. | Search Eric Optimzation |
Answer» B. Search Engine Optimzation |
7. |
Measuring and tracking the performance of marketing efforts on web is called |
A. | Web Racus |
B. | Web Station |
C. | Web Browsing |
D. | Web Analytics |
Answer» D. Web Analytics |
8. |
What is the process to generate more traffic on web |
A. | SEM |
B. | SEP |
C. | SEQ |
D. | SEU |
Answer» A. SEM |
9. |
Social Media campaign includes the following softwares or applications? |
A. | Bing |
B. | yahoo |
C. | |
D. | webportal |
Answer» C. Facebook |
10. |
Who is the CEO of Twitter ? |
A. | Mc Luhan |
B. | Richard Flair |
C. | Jack Dorsey |
D. | Ellen Jose |
Answer» C. Jack Dorsey |
11. |
Web Audience Measurement (WAM) is an audience measurement and website analytics tool |
A. | internet usage |
B. | TRP |
C. | show division |
D. | flag |
Answer» A. internet usage |
12. |
Google Analytics can be understood as a |
A. | Moderate Service |
B. | Free Service |
C. | Paid Service |
D. | None of these |
Answer» B. Free Service |
13. |
When was the Facebook found ? |
A. | 2002 |
B. | 2003 |
C. | 2001 |
D. | 2004 |
Answer» D. 2004 |
14. |
Which one of these is not a social media site ? |
A. | |
B. | |
C. | |
D. | Skype |
Answer» C. Google |
15. |
Which one of these is not a photo sharing social media platform ? |
A. | |
B. | Snapchat |
C. | |
D. | Youtube |
Answer» D. Youtube |
16. |
can tell you that How many people visit the website ? |
A. | Google Analytics |
B. | Zoom |
C. | RAM |
D. | String |
Answer» A. Google Analytics |
17. |
E- mail marketing is also a form of |
A. | Measure Marketing |
B. | Digital Marketing |
C. | Offlne |
D. | Degree |
Answer» B. Digital Marketing |
18. |
What is the full form of SEM ? |
A. | Search Engine Mask |
B. | SourceEngine Machine |
C. | Search Engine Marketing |
D. | Search Exit Marketing |
Answer» C. Search Engine Marketing |
19. |
It is important to determine audience demographics and develop targeted ads when |
A. | Digital Media |
B. | Traditional Media |
C. | Communication |
D. | None |
Answer» A. Digital Media |
20. |
was launched in year 2003 |
A. | |
B. | |
C. | |
D. | |
Answer» A. LinkedIn |
21. |
Second stage of development in internet |
A. | Web 3.0 |
B. | Web2.0 |
C. | Web 1.0 |
D. | None |
Answer» B. Web2.0 |
22. |
Digital marketing process is a comprehensive way to |
A. | to establish offline |
B. | manufacture business |
C. | promote the business online |
D. | to get visible only |
Answer» C. promote the business online |
23. |
Visibility is reaching out to your |
A. | company |
B. | otential customers |
C. | agency |
D. | data |
Answer» B. otential customers |
24. |
Which platform has full rights to edit and delete the |
A. | Juggle Platform |
B. | Regonal Platform |
C. | PaidPlatform |
D. | Owned Platform |
Answer» D. Owned Platform |
25. |
Earned visiblity in digital media marketing include |
A. | WOM(Word of Mouth) |
B. | Paid Ads |
C. | Paid Search |
D. | Paid Content |
Answer» A. WOM(Word of Mouth) |
26. |
Blogs comes under |
A. | Traditional Platform |
B. | Paid Platform |
C. | Owned Platform |
D. | Earned Platform |
Answer» C. Owned Platform |
27. |
Which increases the chances of turning the visitors into leads and final conversions |
A. | Non Qualiy traffiic |
B. | Quality Traffic |
C. | Assumed Traffic |
D. | Static Traffic |
Answer» B. Quality Traffic |
28. |
Use of social media in digital marketing is |
A. | social conversion |
B. | social media optimization |
C. | social platform |
D. | socal sites |
Answer» B. social media optimization |
29. |
is a paid advertisement on digtal media |
A. | Pay per click |
B. | Router |
C. | WOM |
D. | None |
Answer» A. Pay per click |
30. |
Which rule applies in engaging the traffic |
A. | The Rule of 30 seconds |
B. | The Rule of Visibility |
C. | The rule of Goal |
D. | The Rule of 59 seconds |
Answer» D. The Rule of 59 seconds |
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