[Solved] If a firm is practicing …………… the firm is training and effectively motivating its customer-contract employees and all of the supporting service people to work as a team to provide customer satisfaction

Q.	If a firm is practicing …………… the firm is training and effectively motivating its customer-contract employees and all of the supporting service people to work as a team to provide customer satisfaction
A.	Double-up –marketing
B.	Internal marketing
C.	Interactive marketing
D.	Service marketing
Answer» B. Internal marketing

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Related Multiple Choice Questions

Successfulservice companies focus their attention on both their customer and their employees. They understand ……………, which links service firm profits with employee and customer satisfaction.
………….. is about motivating and training employees to serve customers well
………….. is the tool for simultaneously depicting the service process, the point of customer contract and the evidence of the service from the customer point of view
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The unique service characteristic that reflects the interconnection between the service firm and its customer is called
………………..is a tool for simultaneously depicting the service process, the points of customer contact, and the evidence of service from the customer’s point of
.………………..is the environment in which the service is delivered and where the firm and customer interact and any tangible components that facilitate performance or communication of the service.
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Customer satisfaction can be defined by comparing
Customer satisfaction can be defined by comparing

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