Q.

In the absence of a physical product, service providers need to consider the use of ______ that enable customers to make a judgment on the service quality.

A. Intangible clues
B. Tangible clues
C. Blueprint
D. Performance measures
Answer» B. Tangible clues
3k
0
Do you find this helpful?
8

View all MCQs in

Services Marketing

Discussion

No comments yet

Related MCQs