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Q. |
Part of the problem when transforming from full-service to self-service is that businesses tend toforget why customers might prefer using full-service options in the first place. This is consistent withwhich of the following guidelines for increasing customer participation: |
A. | develop customer trust |
B. | promote the benefits and stimulate trial |
C. | understand customer habits |
D. | pre-test new procedures |
Answer» C. understand customer habits |
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