Perceived monetary value of all benefits which customers expect from a given product because of brand image is called

Related MCQs

• Any occasion on which brand or product is encountered by end customers is called
• Difference between customers evaluation including all costs incurred and benefits is called
• _______is any occasion on which the brand or product is used by end customers.
• Customized products and services for customers and interaction to individual customers are part of
• Number of customers or potential customers who will help in company's growth is classified as
• Company's monetary, time and energy cost, all are included in
• Customers lifetime purchases that generate net present value of future profit streams is called
• In buyer decision process, percentage of potential customers in a given target market is called
• Whole cluster of benefits when company promises to deliver through its market offering is called
• Percentage or number of customers who move from one level to next level in buying decision process is called