Psycho- Analytical theory of consumer behaviour was developed by

Related MCQs

• The consumer can obtain information from any of several sources. If the consumer were to obtain information from handling, examining, or using the product, then the consumer would have obtained the information by using a(n):
• The consumer can obtain information from any of several sources. If the consumer were to obtain information from handling, examining, or using the product, then the consumer would have obtained the information by using a(n)__________
• Marginal utility theory of buyer behaviour is developed by
• Stimulus response theory of buyer behaviour developed by
• Cognitive theory of buyer behaviour was developed by
• In terms of consumer behaviour; culture, social class, and reference group influences have been related to purchase and _______________.
• ___________________ constitutes moderate consumer behaviour, but still involves time and effort searching for and comparing alternatives.
• All those factors particular to a time and place that do not follow from knowledge of the stable attributes of the consumer and the stimulus and that have an effect on current behaviour are known as _____.
• Which of the following is NOT a situation in which consumer behaviour occurs?
• Which of the following is NOT an individual characteristic influencing consumer behaviour?