Of the four unique service characteristics that distinguish goods from services, the one that is the primary source of the other three characteristics is:

Related MCQs

• The four unique elements to services include:
• The tourism industry is dependent on various factors like the location of the country, its culture and tradition, thesocial and political status etc. This dependency has resulted in some unique characteristics or features of theindustry. Which of the following are the characteristics of tourism industry? I. Stable location. II. Intangibility. III. Huge financial investments. IV. Stable demand.
• A service organization can deliver quality service to its customers if it follows a systematic method in identifyingthecustomers‘ needs. Christopher Lovelock suggested that the various supplementary services offered acrossvarious industries can be grouped into eight categories. Which of the following is not one of these categories?
• The Perceived Service Quality means that the perceived or experienced service is not consistent with the expected service. This gap results in the following: Which one is NOT true?
• The Perceived Service Quality means that the perceived or experienced service is not consistentwith the expected service. This gap results in the following: Which one is NOT true?
• A problem encountered by service companies that change high-contact services into lowcontact services is that the
• Which of the following attributes of services make it difficult for a service provider to evaluate them when compared to goods?
• Part of the problem when transforming from full-service to self-service is that businesses tend toforget why customers might prefer using full-service options in the first place. This is consistent withwhich of the following guidelines for increasing customer participation:
• What is the 5th unique characteristic of service markets? 1. Lack of ownership 2. Intangibility 3. Inseparability
• Services are typically produced and consumed simultaneously. This is an example of the________characteristic of services.