McqMate
| Q. |
When implementing a focus strategy, the firm seeks: |
| A. | to be the lowest cost producer in an industry. |
| B. | to offer products with unique features for which customers will pay a premium. |
| C. | to avoid being stuck in the middle. |
| D. | to serve the specialized needs of a market segment. |
| Answer» D. to serve the specialized needs of a market segment. | |
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