When the performance of the product matches the more than the expectations of the consumer it is called as

Related MCQs

• The consumer can obtain information from any of several sources. If the consumer were to obtain information from handling, examining, or using the product, then the consumer would have obtained the information by using a(n):
• The consumer can obtain information from any of several sources. If the consumer were to obtain information from handling, examining, or using the product, then the consumer would have obtained the information by using a(n)__________
• What determines whether the buyer is satisfied or dissatisfied with a purchase? The answer lies in the relationship between the consumer’s expectations and the product’s _____.
• Higher is gap between product performance and customer expectations, customer is
• If a consumer tells friends “I like my car more than any other car on the road,” then the consumer has expressed a(n):
• If a consumer tells friends “I like my car more than any other car on the road,” then the consumer has expressed an _____________
• If a consumer tells friends “I like my car more than any other car on the road,” then the consumer has expressed an _____________
• Product knowledge refers to the amount of information a consumer has stored in memory about particular product classes, product forms, _________, models, and ways to purchase them.
• The relationship between the consumer expectations and the products ______________ determines whether the buyer is satisfied or dissatisfied with a purchase
• With respect to post purchase behavior, the larger the gap between expectations and performance: