With respect to post purchase behavior, the larger the gap between expectations and performance:

Related MCQs

• With respect to post purchase behavior, the larger the gap between expectations and performance:
• Higher is gap between product performance and customer expectations, customer is
• Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision. These two factors are best described as being:
• Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision. What is one of these factors?
• Generally, the consumers purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision.These Two factors are best described as being
• Generally, the consumer’s purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision. These two factors are best described as being:
• What determines whether the buyer is satisfied or dissatisfied with a purchase? The answer lies in the relationship between the consumer’s expectations and the product’s _____.
• The relationship between the consumer expectations and the products ______________ determines whether the buyer is satisfied or dissatisfied with a purchase
• Disappointment because the purchase did not match up to expectations is called:
• When the performance of the product matches the more than the expectations of the consumer it is called as