The university book shop selects 200 of its more than 8000 customers to participate in a study on service quality in the shop. The book Shop has established a ________ for use in its research.

Related MCQs

• A ……….study is a small scale preliminary study conducted before the main research, in order to check the feasibility or to improve the design of the research.
• Greg Beck of Quality Market Research tells placement student John to go out and select for personal interview ten men and ten women. Greg is using __________ sampling for this phase of the research.
• ……………research is a preliminary study of a new problem about which the researcher has little or no knowledge.
• …………research is a preliminary study of a new problem about which the researcher has little or no knowledge.
• When the study is related with more than two variables it is termed as ……………. Analysis.
• When the study is related with more than two variables, it is termed as……
• ………research is also known as basic research because it is related with a particular project and problem.
• ………….research helps determine the best research design, data collection method and selection of subjects.
• ………….report is a report prepared for specialists who are interested in understanding the technical aspects of research methodology and research findings.
• Business research is research undertaken in the field of ………….