In family decision making, _ are those family members who control the flow of information about a product/service thus influencing the decisions of other family members.

Related MCQs

• In family decision making, _ are those family members who provide information and advice and thus influence the purchase.
• In family decision making, _ are those family members who use or consume a particular product or service.
• In family decision making, _ are those family members who actually buy a particular product or service.
• In family decision making, _ are those family members who transform or prepare the product into the form in which it is actually consumed.
• In family decision making, _ are family members who initiate or carry out the disposal or discontinuation of a particular product or service.
• In family decision making, _ are family members who have the power to unilaterally or jointly decide whether or not to buy a product or service.
• The decision-making unit of a buying organization is called its _____________: all the individuals and units that participate in the business decision-making process.
• The decision-making unit of a buying organization is called its _____________ all the individuals and units that participate in the business decision-making process.
• The decision-making unit of a buying organization is called its _____________ all the individuals and units that participate in the business decision-making process.
• In family decision making, _ family member(s) who service or repair the product so that it will provide continued satisfaction.