Consumer behavior differs when you are installing a fire protection system for your warehouse full of steel desks and when you are purchasing a fire protection system for your home, which is full of irreplaceable antiques. Which situational influence explains this consumer behavior?

Related MCQs

• Darla considers herself to be a gourmet, and she has dined at many of the finest restaurants in the United States. On a recent trip to New Orleans, she refused to eat at a restaurant that was purported to have some of the best Cajun food because it had oil cloth and plastic flowers on the tables. Which situational influence explains Darla's refusal to eat at this restaurant?
• According to research, there are four factors that influence consumer buyer behavior:
• According to research, there are four factors that influence consumer buyer behavior:
• The "pyramid of consumer behaviour" illustrates the focus of several disciplines when studying consumer behaviour. Focus on the individual's consumer behaviour (such as how one reads certain sections of a magazine) is termed:
• Once a company knows a consumer’s preferences, the company can predict, without asking the consumer directly, what other products or services that consumer might enjoy through ___________.
• By ______________________ we mean we mean that the consumer stops purchasing or using the product.
• The expanded view of the exchange which includes the issues that influence the consumer before, during, and after a purchase is called:
• Different social classes tend to have different attitudinal configurations and _______ that influence the behavior of individual members.
• Which of the following would correctly be labelled as a cultural factor that would influence consumer behaviour?
• All of the following factors would be listed as social factors that influence consumer behaviour EXCEPT: