Consumer behaviour is a term that refers to

Related MCQs

• Which of the following is NOT an example of consumer behaviour:
• With respect to consumer behaviour, one's friends, and relatives could be considered a:
• With respect to consumer behaviour, the function of one's perceptions, learning and memory processes is to:
• The perishability-related strategy that may sometimes be associated with consumer feelings that the service firm may be attempting to distance itself from consumers is:
• Which one of the following strategies is used to alter consumer demand?
• Listing alternatives that will solve the problem at hand and determining the characteristics of each occurs during which stage of the final consumer’s decision process?
• High speed Internet is an enabler between supplier push and consumer pull as reasons for growth in services. Other enabler is
• A consumer has taken a club membership for his entire family. What kind of needs does he hope to fulfill by availing the club’s services?
• A consumer took a decision to undergo painting classes. Which need is he intending to satisfy by doing so?
• Which of the following is not an external factor that influences consumer behavior?