The process of grouping people within a market according to similar needs, characteristics, or behavior is known as

Related MCQs

• which tourism market segmentation assumes that the tourist’s purchasing behavior would be affected by his personality or lifestyle.
• A fast casual restaurants is similar to --------------
• In which segmentation the stress is on the tourists behavior with respect to the given tourism product.
• Which statistics measures the characteristics of visitor and of the visit.
• Which market segmentation is done at a basic level.
• Which demand comprises of category of people who do not travel for samereason
• Which statistics simply measures the number of people who arrive at a destination.
• Which is the worlds top tourism destination according to international tourism receipts
• Which is the worlds top tourism destination according to international tourist arrivals.
• The process of selling of a product through publicity is called