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Bachelor of Mass Media (BMM)
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Media Planning
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Extensive local penetration and coverage...
Q.
Extensive local penetration and coverage is indicative of
A.
Magazines
B.
Newspapers
C.
Online Advertising
D.
Social Media
Answer» B. Newspapers
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NKW
Niyati Kalyan Wason
10 months ago
What metrics can be used to measure the local penetration and coverage of a newspaper?
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