The zone of tolerance is defined by the difference between

Related MCQs

• The difference between desired service and the level of service considered adequate is known as
• . ……………is the difference between customer expectations and perceptions.
• Customer satisfaction can be defined by comparing
• ……………. Is defined as the caring, individualized attention that the firm provides its customers
• …………..is defined a the caring, individualized attention that the firm provides its customers.
• Customer satisfaction can be defined by comparing
• A buyer’s perception of value is considered a trade-off between
• When there is little or no personal contract between customer and service provider. This is classified as
• …………… is deference between customer expectations and perception.
• There is a close link between ……………. and brand loyalty