Do studies suggest that price is more likely to be used as a cue to quality under the following conditions?

Related MCQs

• If the customers views service as ……………. They care more about price than provider.
• If the customers view service as                   they care more about price than provider.
• Which of the following is not a criterion for effective price discrimination?
• According to parasuraman, Zeithml and Berry, the most important determinate of service quality
• In the absence of a physical product, service providers needs to consider the use of …………… that enable customers to make a judgment on the service quality.
• The service-quality model identifies………….. gaps that result in unsuccessful delivery.
• As per service-quality model, the capacity to complete the promised service accuratelt and dependably is ……………
• As per service quality model, the willingness to assist customer and offer prompt service is ……………
• Service firms can increase quality control by
• The service-quality model