Process of manage information about customers to maximize loyalty is said to be

Related MCQs

• Customized products and services for customers and interaction to individual customers are part of
• Number of customers or potential customers who will help in company's growth is classified as
• A _________ is an organized collection of detailed information about individual customers or prospects that is accessible, actionable and current for marketing purposes such as lead generation and others.
• In buyer decision process, percentage of potential customers in a given target market is called
• Percentage or number of customers who move from one level to next level in buying decision process is called
• Process of building, organizing and using databases of customers to build customer relationship is classified as
• The marketing messages committed to customers wishes is a part of
• _______is any occasion on which the brand or product is used by end customers.
• Record which is based on business customers past purchases, sales price and volumes is classified as
• Customers lifetime purchases that generate net present value of future profit streams is called