_______is the advertisement, facing editorial pages in magazines and newspapers

Related MCQs

• Which of the following statements about magazines as an advertising medium is true?
• One reason for using magazines as an advertising medium is
• ‘Art’ in advertisement implies,
• __________ is defined as the number of different people or households exposed to an advertisement.
• Advertising that is usually restricted in size and format and arranged in a group based on the mature of product or service advertised is generally referred to as
• Advertising that is set in small type and arranged according to categories or interests
• In planning and obtaining publicity, a frequently used tool is the __________, which is an announcement regarding changes in the company or the product line.
• The ad advised readers to "try your skill at using our cream cheese to create an exciting new recipe and you may be the winner of a trip for two to Hawaii." This ad was promoting a,
• Advertising agencies were first developed for, and still serve, the purpose of
• Brand names and identity advertising are methods that advertisers use to encourage consumers to