The two-step flow of communication model says that most people form their opinions under the influence of _______

Related MCQs

• __________ describes the "ability to influence the importance placed on the topics'' for people.
• The _______ educates people about the world outside of their locale
• The study of agenda-setting describes the way _______ attempts to influence viewers, and establish a hierarchy of news prevalence.
• McLuhan proposes that a communication _____ itself, not the messages it carries, should be the primary focus of study.
• __________ is an audience-centered approach to understanding mass communication.
• Uses and gratifications theory is an approach to understanding why and how people actively seek out specific media to satisfy specific _____ .