Product differentiation refers to the:

Related MCQs

• A firm successfully implementing a differentiation strategy would expect:
• A differentiation strategy provides products that customers perceive as having:
• Large-scale, future-oriented plans, for interacting with the competitive environment to achieve company objectives refers to its
• It refers to formal and informal rules, regulations and procedures that complement the company structure
• The economic environment refers to:
• It directs at developing new products before competitors do at improving product quality or at improving manufacturing processes to reduce costs.
• Formal systems are adopted to bring & amalgamation of decentralized units into product groups.
• An integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage in a specific product market is a definition of:
• Product development strategy for achieving intensive growth focuses on:
• In , the company would seek new products that have marketing or technological synergies with existing product lines appealing to a new group of customers.