A channel stategy that limits availability of products to a few carefully selected outlets in a given market area .

Related MCQs

• In ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ manufacturers supply products to a limited number of outlets in the target market.
• In ______________ , manufacturers supply products to a limited number of outlets in the target market.
• With respect to a channel of distribution, the number of intermediary levels within the channel indicates the ____________ of a channel.
• The process of supplying products to all retail outlets is known as ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• _________________________ outline the planned price, marketing budget, distribution and describe the target market, planned product positioning, profit goals, market share, sales for the first few years.
• Ensuring the availability of the products and services as and when required by the customers is ‐‐‐‐‐‐‐‐‐ ‐‐‐‐‐‐‐‐‐‐‐ utility.
• Karen is studying the potential for selling her company's products in China. As part of her analysis, she is assessing the number, types and availability of wholesalers and retailers. Karen is studying the country's
• Ensuring the availability of the products and services as and when required by the customers is ______________ utility.
• The strategy of using as many outlets as possible is called ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• A‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐ operates multiple retail outlets under common ownership in different cities and towns.