A culture in which the norms are embedded deeply in its members is called

Related MCQs

• Marketers use various mythical creatures and personalities, such as the Pillsbury Doughboy or Sasquatch, to create an identity for their products. The personalities become well-known in popular culture, and are effective representatives for their products. Such figures are called:
• Each culture contains smaller _____, or groups of people with shared value systems based on common life experiences and situations.
• Different social classes tend to have different attitudinal configurations and _______ that influence the behavior of individual members.
• Dunn and Bradstreet is the world's largest research organization that specializes in information management and marketing intelligence. Which is one of its largest subsidiaries that are focused upon the retail industry?
• Probably the most important factor to the success of an innovation is its perceived _____________________, that is, the extent to which it is viewed as providing clear benefits for the target market that are superior to those offered by competitive market offering.
• The ________________ refers to the spread of an innovation from its creative source across space and time.
• The expanded view of the exchange which includes the issues that influence the consumer before, during, and after a purchase is called:
• Group which can exert influences on other because of specialized knowledge and skills is called
• A motive which operates below the conscious level is called:
• Tendency to which experiences of potential customers fits with innovation is called