______ refers to setting the price for an item relatively low and then charging much higher prices for the expendables it uses.

Related MCQs

• Charging the highest price the market will bear is called which of these?
• The following example of networking represents which type of activity: In an entrepreneurial setting, you might be: renewing contact with a old school friend, now working in a finance house, to provide advice or support for the venture; converting an informal contact made while on holiday into a potential client; or building a much closer relationship with a supplier, which may lead to a formal alliance or merger.
• Setting a price that ends in the number 5, 7, or 9 is considered
• One of the differences between marketing in a corporate setting and an entrepreneurial one is the reliance by the entrepreneur on personal credibility and skills in persuasive communication.
• What are the main differences between marketing in a 'corporate setting' and an 'entrepreneurial' one?
• Which of Kickul's factors, includes the psychological contract item, job training?
• Porter also argues that much of innovation is 'dependent on a single, major technological breakthrough rather than mundane and incremental'
• The difference between the buying and selling price is called _____ and it should be enough to cover all fixed costs.
• A product for which there are few substitutes and for which a change in price has little effect on quantity purchased is considered __________.
• ______ refers to employees' beliefs about the promises between the employee and the firm.