Of the four unique service characteristics that distinguish goods from services, the one that is the primary source of the other three characteristics is:

Related MCQs

• The unique service characteristic that deals specifically with the inability to inventory services is
• The unique service characteristic that reflects the interconnection between the service firm and its customer is called
• All human actors who play a part in service delivery and thus influence the buyers perceptions : namely , the firms personnel,, the customer and other customers in the service environment.
• Services are typically produced and consumed simultaneously. This is an example of the ________characteristic of services.
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• The primary cost of producing a service is
• Services are characterized by all of the following characteristics except-
• Services are characterized by all of the following characteristics except for
• _____________ occurs when a company intentionally uses services as the stage, and goods as the props, to engage individual customers in a way that creates a memorable event.
• Which of the following statements about the pricing of services (compared to the pricing of goods) is false?