Major strategies regarding promotion mix are

Related MCQs

• Promotion mix includes Sales Promotion, Personal Selling, Advertising and
• Which of the following is not an element of promotion mix
• Which of the following is not an element of promotion mix?
• Considering promotional mix, paid, non-personal promotion of ideas or market offerings by some specific sponsor is classified as
• Which tool of the promotional mix is defined as any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor?
• The _______________________ is the specific mix of advertising, personal selling, sales promotion, public relations, and direct marketing tools that the company uses to pursue its advertising and marketing objectives.
• Although the promotion mix is the company’s primary communication activity, the __________________ must be coordinated for greatest communication impact.
• The major four elements of distribution mix are channels of distribution, transportation, Warehousing, and -------
• Pricing strategies are more specific and short term than ‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐‐.
• The process that turns marketing strategies and plans into marketing actions in order to accomplish strategic marketing objectives is called ______________