Television has been used as an advertising medium nearly since the day the device was introduced at the New York World's Fair in _____.

Related MCQs

• Which of the following is not strength of the television medium?
• Advertising to todays consumers, we need to look beyond the ______________ media of print, radio, and television.
• Advertising to todays consumers, we need to look beyond the ______________ media of print, radio, and television.
• ______________ advertising is a type of online advertising commonly used for content based websites.
•             number of unduplicated individuals or households reached by an advertising medium over a particular period.
• The merits of newspaper as a medium of advertising are:
• Advertising media do not operate in a vacuum: they must be part of the overall ______________and advertising plans.
• Complete the following definition of advertising media. The advertising media is a marketing communications umbrella concept that covers _________________ to the prospective consumer.
• Companies employ the elements of the _____ (product concept, target audience, advertising message, and communications media) to devise strategies to achieve advertising objectives.
• . Advertising media do not operate in a vacuum: they must be part of the overall and advertising plans.