[Solved] All of the following are accurate descriptions of activities performed in the idea screening stage of new product development, except which one?

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Q.	All of the following are accurate descriptions of activities performed in the idea screening stage of new product development, except which one?
A.	Idea screening helps spot good ideas and drop poor ones as soon as possible.
B.	Companies want to go ahead only with the product ideas that will turn into profitable products.
C.	Many companies require their executives to write up new product ideas on a standard form that can be reviewed by a new-product committee.
D.	Setting up a toll-free number or Web site for anyone who wants to send a new idea to the idea manager.
Answer» D. Setting up a toll-free number or Web site for anyone who wants to send a new idea to the idea manager.

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