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140+ Product Design and Value Engineering Solved MCQs

These multiple-choice questions (MCQs) are designed to enhance your knowledge and understanding in the following areas: Mechanical Engineering .

1.

Designs are periodically modified to

A. Improve product performance
B. Strive for zero-based rejection and waste
C. Make products easier and faster to manufacture
D. all of the mentioned
Answer» D. all of the mentioned
2.

The expected qualities of a product are

A. it satisfies the needs and expectations of the customer
B. it has a pleasing appearance and handles well
C. it has high reliability and functions safely over its intended life
D. all of the mentioned
Answer» D. all of the mentioned
3.

The life cycle of a product includes

A. extraction of natural resources
B. processing of raw materials
C. manufacturing of products
D. all of the mentioned
Answer» D. all of the mentioned
4.

Life-cycle engineering is also called

A. green design
B. expensive design
C. easy design
D. none of the mentioned
Answer» A. green design
5.

Sustainable manufacturing is required for

A. conserving resources
B. proper maintenance
C. reuse
D. all of the mentioned
Answer» D. all of the mentioned
6.

The mechanical properties of good product material are

A. strength
B. toughness
C. ductility
D. all of the mentioned
Answer» D. all of the mentioned
7.

The physical properties of good product material are

A. density
B. melting point
C. specific heat
D. all of the mentioned
Answer» D. all of the mentioned
8.

The chemical properties of good product material are

A. oxidation
B. corrosion
C. surface treatment
D. all of the mentioned
Answer» D. all of the mentioned
9.

Properties of workpiece materials are

A. geometric features of the part
B. production rate and quantity
C. process selection consideration
D. all of the mentioned
Answer» D. all of the mentioned
10.

Considerations of costing systems are

A. life cycle costs
B. machine usage
C. cost of purchasing machinery
D. all of the mentioned
Answer» D. all of the mentioned
11.

The following is the preliminary stage of Production planning

A. Capacity planning
B. Material requirements planning
C. Scheduling
D. Product development and design
Answer» D. Product development and design
12.

The following is the source(s) for developing new or improved product

A. Research and Development department of the enterprise
B. Consumer suggestions and Complaints
C. Other competitive products in the market
D. All of the above
Answer» D. All of the above
13.

Product cost can be reduced by considering the following aspect(s) at the design stage

A. Minimum number of operations
B. Unnecessary tight tolerance should not be provided
C. Design should consist of standard parts
D. All of the above
Answer» D. All of the above
14.

The ultimate objective of the product is

A. To provide a new look
B. Utilizing existing manpower
C. To monopolize the market
D. All of the above
Answer» C. To monopolize the market
15.

Based on their field of application, manufactured goods can be classified as

A. Primary, Secondary and Tertiary
B. Consumer, Capital and Defense
C. Essential, Market and Standard
D. Primary, Luxury and Consumer
Answer» B. Consumer, Capital and Defense
16.

The following aspect of product is concerned with the ease and efficiency of the product performance

A. Functional aspect
B. Operational aspect
C. Durability aspect
D. Aesthetic aspect
Answer» A. Functional aspect
17.

The “simplicity to operate and easy to understand” of product is concerned with its following aspect

A. Functional aspect
B. Operational aspect
C. Durability aspect
D. Aesthetic aspect
Answer» A. Functional aspect
18.

______ helps in establishing the interchangeability of products

A. Standardization
B. Simplification
C. Diversification
D. Specialization
Answer» A. Standardization
19.

In which of the following type the manufacturing cost may go up

A. Standardization
B. Simplification
C. Diversification
D. All of the above
Answer» C. Diversification
20.

Product ______ is the ultimate objective of variety reduction

A. Simplification
B. Standardization
C. Specialization
D. All of the above
Answer» C. Specialization
21.

The following eases the process of stock control

A. Standardization
B. Simplification
C. Both ‘A’ and ‘B’
D. None of the above
Answer» C. Both ‘A’ and ‘B’
22.

The following is the Durability aspect(s) of a product

A. Efficiency of the product
B. Easy to understand
C. Ease with which a product can be maintained
D. All of the above
Answer» C. Ease with which a product can be maintained
23.

_____ is the development of original products, product improvements, product modifications, and new brands through the firm’s own R&D efforts.

A. Idea generation
B. Concept testing
C. Test marketing
D. New product developmen
Answer» D. New product developmen
24.

All of the following are different ways a firm can obtain new products, except which one?

A. By acquiring a whole new company
B. A firm can obtain a new product through patents
C. A firm can obtain a new product by licensing someone else's new product
D. A firm can obtain a new product by using the R&D department of other firms in the same industry.
Answer» D. A firm can obtain a new product by using the R&D department of other firms in the same industry.
25.

All of the following are accurate descriptions of reasons why new products fail, except which one?

A. Although the market size was correctly estimated, the product idea itself was not good.
B. The actual product was not designed as well as it should have been.
C. The new product was priced too high.
D. The new product was advertised poorly
Answer» A. Although the market size was correctly estimated, the product idea itself was not good.
26.

All of the following are accurate descriptions of ways companies are anxious to learn how to improve the odds of new-product success, except which one?

A. Find out what successful new products have in common.
B. To learn lessons from new product failures.
C. Companies have to learn to understand their own consumers.
D. Do not overly rely on product innovation when you can succeed by copying others.
Answer» D. Do not overly rely on product innovation when you can succeed by copying others.
27.

New-product development starts with _____.

A. idea screening
B. idea generation
C. concept development and testing
D. marketing strategy development
Answer» B. idea generation
28.

_____ is the systematic search for new-product ideas.

A. Idea generation
B. Idea screening
C. Concept development and testing
D. Marketing strategy development
Answer» A. Idea generation
29.

All of the following are major internal sources of new-product ideas, except which one?

A. Picking the brains of company executives, scientists, engineers and salespeople is a good way to generate ideas.
B. Intrapreneurial programs that encourage employees to think and develop new-product ideas is a good way to generate ideas.
C. Some companies employ creative approaches, including both "method and madness" in helping them to generate new product ideas.
D. Good ideas come from watching and listening to customers.
Answer» D. Good ideas come from watching and listening to customers.
30.

Major sources of new product ideas include _____.

A. internal sources, using company R&D
B. creative approaches, using both "method and madness" approaches
C. watching and listening to customers
D. all of the above are sources of new product ideas
Answer» D. all of the above are sources of new product ideas
31.

All of the following are major external sources of new-product ideas, except which one?

A. Companies can conduct surveys or focus groups to learn about consumer needs and wants.
B. Competitors are a good source of new-product ideas.
C. Some companies employ creative approaches, including both "method and madness" in helping them to generate new product ideas.
D. Good ideas come from watching and listening to customers.
Answer» D. Good ideas come from watching and listening to customers.
32.

All of the following are accurate descriptions of new product ideas, except which one?

A. New product development starts with idea generation.
B. Some companies use brainstorming exercises that expand people's minds and generate new ideas around the client's problem.
C. At the beginning of the process, carefully scrutinize each idea and throw far-fetched and impractical ones out the window.
D. Customers must be careful not to rely too heavily on customer input when developing new products.
Answer» C. At the beginning of the process, carefully scrutinize each idea and throw far-fetched and impractical ones out the window.
33.

Some companies have installed a(n) _____ that directs the flow of new ideas to a central point where they can be collected, reviewed, and evaluated.

A. new-product development team
B. idea management system
C. computer system
D. satellite system
Answer» B. idea management system
34.

In order to install an idea management system, whereby all ideas are directed to a central point, a company can do any or all of the following:

A. Appoint a respected senior person to be the firm's idea manager.
B. Create a cross-functional idea management committee comprising of people form R&D, finance, engineering and operations to meet and evaluate new product ideas.
C. Reward employees through formal recognition programs.
D. All of the above are legitimate ways to systematically collect ideas.
Answer» D. All of the above are legitimate ways to systematically collect ideas.
35.

The purpose of _____ is to generate a large number of ideas.

A. idea screening
B. idea generation
C. concept development and testing
D. marketing strategy development
Answer» B. idea generation
36.

The first idea reducing stage is _____ , which helps spot good ideas and drop poor ones as soon as possible.

A. idea generation
B. idea screening
C. concept development and testing
D. marketing strategy development
Answer» B. idea screening
37.

A _____ is a detailed version of the idea stated in meaningful consumer terms.

A. product idea
B. product concept
C. product image
D. test market
Answer» B. product concept
38.

A _____ is the way consumers perceive an actual or potential product.

A. product idea
B. product concept
C. product image
D. test market
Answer» C. product image
39.

An attractive idea must be developed into a _____.

A. product idea
B. product concept
C. product image
D. test market
Answer» B. product concept
40.

All of the following are accurate descriptions of activities performed in the idea screening stage of new product development, except which one?

A. Idea screening helps spot good ideas and drop poor ones as soon as possible.
B. Companies want to go ahead only with the product ideas that will turn into profitable products.
C. Many companies require their executives to write up new product ideas on a standard form that can be reviewed by a new-product committee.
D. Setting up a toll-free number or Web site for anyone who wants to send a new idea to the idea manager.
Answer» D. Setting up a toll-free number or Web site for anyone who wants to send a new idea to the idea manager.
41.

____ calls for testing new-product concepts with groups of target consumers.

A. Concept development
B. Concept testing
C. Idea generation
D. Idea screening
Answer» B. Concept testing
42.

_____ entails testing new-product concepts with a target group of consumers to find out if the concepts have strong consumer appeal.

A. Concept development
B. Concept testing
C. Idea generation
D. Idea screening
Answer» B. Concept testing
43.

Product concepts are presented to consumers during concept testing in any of the following ways, except which one?

A. A word or picture description is presented to consumers.
B. A concrete and physical presentation of the concept will increase the reliability of the concept test.
C. Some companies are using virtual reality to test product concepts.
D. Companies are reluctant to use the Web to test product concepts.
Answer» D. Companies are reluctant to use the Web to test product concepts.
44.

Designing an initial marketing strategy for a new product based on the _____ is called marketing strategy development.

A. new product idea
B. product concept
C. test market results
D. product prototype
Answer» B. product concept
45.

The marketing strategy statement in new product development consists of three parts: _____, _____, and _____.

A. idea generation; idea screening; concept development
B. idea generation; concept development; concept testing
C. idea generation; idea screening; idea management
D. target market description; planned product positioning; sales, market share, and profit goals for the first few years.
Answer» D. target market description; planned product positioning; sales, market share, and profit goals for the first few years.
46.

_____ involves a review of the sales, costs, and profit projections for a new product to find out whether they satisfy the company's objectives.

A. Idea generation
B. Idea screening
C. Business analysis
D. Concept development and testing
Answer» C. Business analysis
47.

If a product concept passes the _____, it moves into _____.

A. business analysis test; product development
B. concept development stage; product development
C. concept testing stage; product development
D. idea generation stage; product development
Answer» A. business analysis test; product development
48.

Once management has decided on a product concept and marketing strategy, it can next evaluate the _____ of the proposal.

A. product idea portion
B. product development part
C. business attractiveness
D. commercial viability
Answer» C. business attractiveness
49.

In the product concept stage of new-product development, the product is merely a _____.

A. word description
B. crude mock-up
C. drawing
D. all of the above
Answer» D. all of the above
50.

In the _____ of new-product development, often products undergo rigorous tests to make sure that they perform safely and effectively or that consumers will find value in them.

A. business analysis stage
B. idea generation
C. concept development and testing stage
D. product development phase
Answer» D. product development phase

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