Q.

All of the following are accurate descriptions of reasons why new products fail, except which one?

A. Although the market size was correctly estimated, the product idea itself was not good.
B. The actual product was not designed as well as it should have been.
C. The new product was priced too high.
D. The new product was advertised poorly
Answer» A. Although the market size was correctly estimated, the product idea itself was not good.

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