An inter-disciplinary activity requiring contributions from nearly all the functions of a firm such as marketing, design, manufacturing is

Related MCQs

• “Marketing is a human activity directed at satisfying needs and wants through exchange processes” is the statement by
• Which activity involves design of policies and procedures for fair recruitment and selection of human resource?
• The marketing logic by which the business unit hopes to achieve its marketing objectives is known as
• The concept of marketing mix as the combination of the major tools of marketing was first developed by
• A firm should select a financing mix which maximizes its value and the shareholders’ wealth. Such is referred to as
• ___________ refers to less variety in the design of products, that is, new products are designed such that there is no major variation from the existing products.
• The formulation, coordination and determination of activities in the manufacturing system is
• The duties and responsibilities of production managers witnessed in manufacturing organizations include:
• When the procedure for manufacturing a product is according to a specific customer order it is known as
• The orderly flow of materials in the manufacturing process from the beginning to the end is regulated by