A _________ is an organized collection of detailed information about individual customers or prospects that is accessible, actionable and current for marketing purposes such as lead generation and others.

Related MCQs

• . A _________ is an organized collection of detailed information about individual customers or prospects that is accessible, actionable and current for marketing purposes such as lead generation and others.
• . Customized products and services for customers and interaction to individual customers are part of
• . The marketing messages committed to customers wishes is a part of
• The marketing messages committed to customers wishes is a part of
• . Process of manage information about customers to maximize loyalty is said to be
• . Record which is based on business customers past purchases, sales price and volumes is classified as
• . _______is any occasion on which the brand or product is used by end customers.
• . In buyer decision process, percentage of potential customers in a given target market is called
• . Percentage or number of customers who move from one level to next level in buying decision process is called
• _______is any occasion on which the brand or product is used by end customers.