_______ is a clever phrase that serves as a reminder of a brand, company image, or campaign theme.

Related MCQs

• ___________is the collections of customers who own the same brand ad enjoy talking to each other, sharing and solving brand related problems.
• ________is the process of creating a brand image that engages the heart and minds of customers.
• A special magazine advertising section in which ads are interpersed with related editorial material foussing on a single theme is known as
• An series of messages that divide a single idea and theme which make up an integrated marketing communication (IMC) is known as
• _________manage a company's brand and product line.
• _______ is the esteem that a company or brand has in the eyes of its stakeholders.
• Which of the following are agency personnel who undertake investigate to support a campaign?
• The complete analysis and execution of the media component of a campaign is _______.
• If a company wants to build a good “corporate image,” it will probably use whichofthe following marketing communications mix tools?
• ________is a departments within a company that is responsible for producing some or all of that company's marketing communication.