________ is the ads that bound into the magazine that are printed on heavier paper than the rest of the magazine.

Related MCQs

• A special magazine advertising section in which ads are interpersed with related editorial material foussing on a single theme is known as
• The first printed advertisements were single sheets, printed on one side, that nowadays would be called_________.
• _____________ is the measurements which are based on respondents who either say with assurance that they have looked into a given magazine.
• ______________ is an elaborate booklet, usually bound with a special cover.
• Point of Purchase Ads are also known as
• Majority of the ads appearing online are
• Misleading ads are prohibited in India under the_________________Act.
• Effectiveness of ads, often determined by recall, measuring memory, or awareness of ad slogans are part of _____________
• Any printed material sent through the mail directly to prospective customers is known as________.
• A printed information form listing a publications advertising rates is known as