_______________ is the most widely used and most visible of promotional tools in marketing.

Related MCQs

• If a company wants to build a good “corporate image,” it will probably use whichofthe following marketing communications mix tools?
• Sponsorship belongs as the promotional tool to
• ________helps to improve the understanding of consumers and to identify the most appropriate audiences or clients marketing communication messages.
• Which of the following is not considered part of the carefully blended mix of promotion tools?
• ________ is a combination of marketing functions, including advertising, used to sell a product.
• _________firm valuates marketing communication idea and tests their effectiveness.
• An series of messages that divide a single idea and theme which make up an integrated marketing communication (IMC) is known as
• ________is a departments within a company that is responsible for producing some or all of that company's marketing communication.
• All marketing activities that attempt to stimulate quick buyer action or immediate sales of a product are known as __________.
• ____________ is used in outdoor advertising to refer to the number of billboards used in one display.