

McqMate
Q. |
The avoidance of the use of 'bait and switch' tactics that encourage consumers to change to another brand is a result of: |
A. | regulatory rules |
B. | legal intervention |
C. | response to the increasing demand for more socially responsible marketing communication |
D. | all of the above |
Answer» C. response to the increasing demand for more socially responsible marketing communication |
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