__________is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment.

Related MCQs

• ________is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.
• ________is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.
• Advertising that is under complete control of the advertiser, established medium
• One reason for using magazines as an advertising medium is
• Advertising that is under complete control of the advertiser, rather than through some established medium
• Which of the following statements about the Internet as an advertising medium is true?
• One reason for using magazines as an advertising medium is
• One reason for using radio as an advertising medium is
• The number or percentage of individuals or households that are exposed to a medium or to an advertising campaign is termed as;
• An individual outlet of an advertising medium, such as a certain magazine or a specific broadcast station or program is called,