130+ Design and Pagination Solved MCQs


Color produced by light falling onto a surface, as compared to subtractive color.

A. additive color
B. primary color
C. none of these
Answer» A. additive color

ISO paper size 210 x 297mm used for Letterhead is called?

A. legal
B. a4 paper
C. letter
Answer» B. a4 paper

Printing that extends to the edge of a sheet or page after trimming is called?

A. margin
B. bleed
C. none of these
Answer» B. bleed

The main text of work not including the headlines.

A. leading
B. banner
C. body
Answer» C. body

The decorative design or rule surrounding matter on a page.

A. border
B. fold
C. gutter
Answer» A. border

A dot or similar marking used to emphasize text.

A. alphabet
B. bullet
C. icon
Answer» B. bullet

In typography, the assembly of typographic elements, such as words and paragraphs, into pages ready for printing.

A. body
B. article
C. composition
Answer» C. composition

In graphic design, the arrangement of type, graphics and other elements on the page.

A. body
B. article
C. composition
Answer» C. composition

Type or art that continues from one page of a book or magazine across the gutter to the opposite page.

A. crossover or bridge, gutter bleed and gutter jump.
B. bleed
C. baseline
Answer» A. crossover or bridge, gutter bleed and gutter jump.

With printed matter, markings indicating where a fold is to occur, usually located at the top edges.

A. gutter
B. margin
C. fold marks
Answer» C. fold marks

The actual page number in a publication.

A. folio
B. rule
C. proof
Answer» A. folio

Arrangement of type and visual elements along with specifications for paper, ink colors and printing processes that, when combined, convey a visual message.

A. layout
B. proof
C. graphic design
Answer» C. graphic design

The unit of measurement for paper weight

A. none of these
B. gsm(grams per square meter).
C. ksm
Answer» B. gsm(grams per square meter).

In the book arena, the inside margins toward the back or the binding edges.

A. spoilage
B. gutter
C. bleed
Answer» B. gutter

A number assigned to a published work and usually found either on the title page or the back of the title page. Considered an International Standard Book Number.

A. isbn
B. iso
C. pin
Answer» A. isbn

Amount of space between lines of type.

A. byline
B. deck
C. leading
Answer» C. leading

One sheet of paper in a publication.

A. legal
B. fold
C. leaf
Answer» C. leaf

Photo whose most important details appear in the shadows.

A. low key photo
B. high key photo
C. desaturated photo
Answer» A. low key photo

Imprinted space around the edge of the printed material.

A. proof
B. deck
C. margin
Answer» C. margin

An author's original form of work (hand written, typed or on disk) submitted for publication.

A. layout
B. manuscript (ms)
C. blueprint
Answer» B. manuscript (ms)

One side of a leaf in a publication.

A. icon
B. gutter
C. page
Answer» C. page

Total number of pages that a publication has.

A. index
B. leafs
C. page count or extent.
Answer» C. page count or extent.

Proof of type and graphics as they will look on the finished page complete with elements such as headings, rules and folios.

A. page proof
B. spoilage
C. manuscript
Answer» A. page proof

Standard symbols and abbreviations used to mark up manuscripts and proofs.

A. icons
B. thumbnails
C. proof reader marks or correction marks.
Answer» C. proof reader marks or correction marks.

Line used as a graphic element to separate or organize copy.

A. rule
B. slice
C. column
Answer» A. rule

Paper that, due to mistakes or accidents, must be thrown away instead of delivered printed to the customer, as compared to waste.

A. waste
B. spoilage
C. trash
Answer» B. spoilage

Initial ideas jotted on virtually anything in regard to initial concept of a future project.

A. thumbnails
B. sample
C. outline
Answer» A. thumbnails

The size of the printed material in its finished stage

A. gutter
B. margin
C. trim size
Answer» C. trim size

A wide headline extending across the entire page

A. banner
B. baseline
C. byline
Answer» A. banner

An imaginary line that type rests on_____ a. Cutline b. Baseline c. Byline 33. A page element that extends to the trimmed edge of a printed page.

A. leading
B. fold
C. bleed
Answer» B. fold

A vertical area for type, used to constrain line length to enhance design and readability.

A. row
B. sidebar
C. column
Answer» C. column

Name of the reporter who wrote the story, placed atop the published article.

A. byline
B. cutline
C. baseline
Answer» A. byline

Words, phrases or text blocks used to label part of a map or diagram. (also called factoids)

A. caption
B. callout
C. banner
Answer» B. callout

A line or block of type providing descriptive information about a photo; used interchangeably with cutline.

A. caption
B. inset
C. deck
Answer» A. caption

A graphic divide that labels regularly appearing material by packaging the writer's name, the column's name and a small mug or drawing of the writer.

A. column logo
B. header
C. index
Answer» A. column logo

A vertical line separating stories or running between legs within a story.

A. rows
B. inset
C. column rule
Answer» C. column rule

A small headline running below the main headline

A. deck
B. rule
C. drop head
Answer» A. deck

L-shaped columns of text that wrap around art, ads or other stories.

A. gutter
B. doglegs
C. fold
Answer» B. doglegs

Two facing pages on the same sheet of newsprint, treated as one unit.

A. page
B. double truck
C. manuscript
Answer» B. double truck

A small, detailed page diagram showing where all elements go.

A. blueprint
B. dummy
C. composition
Answer» B. dummy

A non-hard news story (a profile, preview, quiz, etc.) often given special design treatment.

A. story
B. documentary
C. feature
Answer» C. feature

Elements aligned so they're all even along their left margin.

A. flush right
B. flush left
C. justified
Answer» B. flush left

Elements aligned so they're all even along their right margin.

A. flush right
B. flush left
C. justified
Answer» A. flush right

A special label for any regularly appearing section, page or story; also called a standing head.

A. header
B. byline
C. standing head
Answer» A. header

Large type running above or beside a story to summarize its content.

A. cutline
B. headline
C. baseline
Answer» B. headline

A large capital letter set at the beginning of a paragraph.

A. type
B. icon
C. initial cap
Answer» C. initial cap

Art or text set inside other art or text.

A. body
B. type
C. inset
Answer» C. inset

A special headline treatment reserved for stories continued from another page.

A. jump headline
B. cutline
C. byline
Answer» A. jump headline

Mechanically spacing out lines of text so they're all even along both right and left margins.

A. line spacing
B. justification
C. formatting
Answer» B. justification

A block of information, including staff names and publication date, often printed on the editorial page.

A. banner
B. footer
C. masthead
Answer» C. masthead

One of the four standard colors used to produce full-color photos and artwork: Cyan (blue), magenta (red) yellow or black.

A. additive color
B. process color
C. primary color
Answer» B. process color

A copy of a pasted-up page used to check for errors.

A. proof
B. layout
C. manuscript
Answer» B. layout

A small story accompanying a bigger story on the same topic.

A. sidebar
B. teaser
C. short story
Answer» A. sidebar

Coding formats (size, leading, color, etc.) that can be applied instantly to selected text in desktop publishing programs.

A. paragraph
B. formats
C. style sheets
Answer» C. style sheets

Lines of type, often bold, used to divide text into smaller sections.

A. header
B. subheads
C. cutlines
Answer» B. subheads

Newspaper format that's roughly half the size of a broadsheet newspaper.

A. portrait
B. tabloid
C. landscape
Answer» B. tabloid

An eye-catching graphic element, on page one or section fronts, that promotes an item inside.

A. teaser
B. promo
C. ad
Answer» A. teaser

Ads stacked along both edges of a page forming deep through for stories in the middle.

A. deck
B. well
C. sidebar
Answer» B. well

Text that's indented around a photo or artwork; also called a run around or skew.

A. wraparound
B. run around
C. skew
Answer» A. wraparound

Headline across or near the top of all or most of a newspaper page.

A. banner
B. streamer
C. ribbon
Answer» A. banner

Area assigned to a reporter for regular coverage. Also, an exclusive story

A. sidebar
B. beat
C. feature
Answer» B. beat

The point of interruption in a story continued from one page to another.

A. break
B. gutter
C. fold
Answer» A. break

Short, amusing story

A. feature
B. beat
C. bright
Answer» C. bright

Reporter who sends news from outside a newspaper office.

A. amateur
B. freelancer
C. correspondent
Answer» C. correspondent

Name of the city or town and sometimes the date at the start of a story that is not of local origin.

A. dateline
B. footer
C. header
Answer» A. dateline

Story emphasizing the human or entertaining aspects of a situation.

A. feature
B. beat
C. bright
Answer» A. feature

Printed title of a newspaper on page one

A. caption
B. flag
C. banner
Answer» B. flag

Story that follows up on a theme in a news story

A. beat
B. bright
C. folo
Answer» C. folo

Abbreviation for paragraph

A. para
B. graf
C. quote
Answer» B. graf

Term for written publicity or special-interest news sent to a newspaper for publication.

A. propaganda
B. ad
C. handout
Answer» C. handout

Spot news or live and current news in contrast to features.

A. folo
B. bright
C. hard news
Answer» C. hard news

Continuation of a story from one page to another

A. jump
B. fold
C. gutter
Answer» A. jump

To delete a section from copy or to discard the entire story. a. Kill b. Spoilage c. Leading 79. First paragraph in a news story

A. initial cap
B. lead
C. headline
Answer» A. initial cap

Formal statement of newspaper’s name, officers, place of publication and other descriptive information, usually on the editorial page.

A. dateline
B. masthead
C. teaser
Answer» B. masthead

Newspaper library

A. gallery
B. morgue
C. news store
Answer» B. morgue

Space in a newspaper allotted to news, illustrations and other non-advertising material.

A. news space
B. news hole
C. inset
Answer» B. news hole

Abbreviation for the page opposite the editorial page. The page is frequently devoted to opinion columns and related illustrations.

A. op-ed page
B. footer
C. banner
Answer» A. op-ed page

Publicity hand-out, or a story given to the news media for publication.

A. supplement
B. press release
C. feature
Answer» B. press release

Event that develops and is covered over a period of time.

A. history
B. feature
C. running story
Answer» C. running story

Front page of an inside section

A. split page
B. fold
C. jumps
Answer» A. split page

Refers to a paper so crowded with ads that the news space must be reduced.

A. tight
B. kill
C. jump
Answer» A. tight

A difference in a hue or neutral ranging from the lightest to the darkest.

A. shade
B. value
C. tint
Answer» B. value

What is the path of a moving point?

A. line
B. curve
C. point
Answer» C. point

Hue plus black.

A. shade
B. value
C. tint
Answer» A. shade

Red, yellow, orange

A. secondary colors
B. warm colors
C. cool colors
Answer» B. warm colors

A form has height, width, and depth.

A. 3d
B. 2d
C. 4d
Answer» A. 3d

You can actually feel slick, smooth, rough, velvety, satiny, and bumpy

A. pattern
B. real texture
C. bitmap
Answer» B. real texture

Violet, green, blue

A. warm colors
B. tertiary colors
C. cool colors
Answer» C. cool colors

A grayed color.

A. gradient
B. high key
C. tone
Answer» C. tone

Pure color.

A. hue
B. tint
C. tone
Answer» A. hue

Colors that are side by side on the color wheel.

A. analogous colors
B. achromatic colors
C. complementary colors
Answer» A. analogous colors

The use of line, color, or a motif in more than one place in a composition

A. symmetry
B. repetition
C. proximity
Answer» B. repetition

Opposites on the color wheel.

A. analogous colors
B. complementary colors
C. monochromatic colors
Answer» B. complementary colors

The harmony of all the visual elements in a composition

A. balance
B. symmetry
C. unity
Answer» C. unity

Hue plus white.

A. shade
B. value
C. tint
Answer» C. tint

The equilibrium of various elements in the work of art.

A. balance
B. unity
C. symmetry
Answer» A. balance

Secondary colors.

A. red, yellow, blue
B. orange, green, violet
C. blue,green,red
Answer» B. orange, green, violet

Shows a difference between the elements of art.

A. texture
B. color
C. contrast
Answer» C. contrast

A shape is an area enclosed by an outline.

A. 2-d
B. 3d
C. form
Answer» A. 2-d

Primary colors

A. orange, green, violet
B. red,yellow,blue
C. red,green,orange
Answer» B. red,yellow,blue
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