A brand created and owned by the producer of a product or service is called:

Related MCQs

• Each product has a special and unique brand name .which type of brand is this?
• Consumers will travel long distances to locate their favorite brand or outlet. Which type of product is this?
• The use of an established brand name in new product categories, what is it?
• What is term of creating an image about a product or brand in the consumers mind ?
• A series of stages by which a consumer might choose a new product or service. What does it called?
• The set of marketing intermediaries through which the goods flow from the producer to consumer, choose the correct name.
• In Which market segmentation, the producer doesn’t differentiate between different customers?
• Which of the following function involves gauging customers requirements and designing a product or service to serve that requirement?
• A brand name which is used for several products belonging to the same company is called:
• Companies adding lower prices products to a product line to add sales to the line and attract a broader market. What kind of product mix modification is this?